Uno scienziato di talento, il miracoloso elisir dorato e la leggendaria Crème che offre alla pelle un’idratazione rigenerante.
CHAPTER 01
COME COMINCIÒ TUTTO?
Il segreto del mare
"I heard the ocean holds the secret."
When La Mer's founder, Dr. Max Huber, suffered burns in a lab accident, he was convinced the regenerative properties of the sea might hold the key to improving the look of his skin. He found the answer in the pristine waters of a nutrient-rich kelp forest in the Pacific.
"The harvest is determined by the moon and tides."
Il tempismo è tutto. Dr. Huber observed that lunar cycles and tides affect the renewal rate of natural sea kelp.
"Sea kelp is sustainably sourced from only one place in the world."
In the marine-protected waters off the coast of Vancouver, La Mer's sea kelp is hand harvested twice a year, placed on ice and rushed to the La Mer labs to help keep its nutrients optimized.
CHAPTER 02
COME viene realizzata?
Il miracolo svelato
"I heard it took 12 years and over 6.000 experiments."
Max Huber experimented with a slow-craft fermentation process, combining Pacific sea kelp with vitamins and other natural ingredients. He devoted 12 years to perfecting his Crème - each one of his 6.000+ experiments bringing him closer to the discovery of a lifetime.
"I heard they play sound waves to each batch."
When Dr. Huber exposed the fermenting marine nutrients to light and sound waves, the extraordinary transformation of natural sea kelp, vitamins and other pure ingredients became something far more powerful: the miraculous skin-soother he named Miracle Broth™
CHAPTER 03
What's the Secret?
Il miracoloso elisir dorato
"The Crème holds a secret golden elixir."
Within each jar flows Miracle Broth™, the cell-renewing elixir that soothes and energizes skin for a natural, healthy-looking radiance.
Its discovery was a miraculous feat of science and serendipity - it is the extraordinary elixir that helped restore his complexion to a look of such radiant health he knew that he must share it with the world.
CHAPTER 04
What's the Miracle?
Devozione rigenerante
"Her only essentials: Crème and water."
From the moment of its creation, devotees have sworn by La Mer's healing moisture. Visibly plumping and smoothing fine dry lines, every touch of La Mer's deep moisture helps reveal a natural, healthy-looking radiance.
"I heard celebrities bathe in it."
La Crème è un prodotto essenziale quotidiano per coloro che hanno sperimentato l’idratazione e il rinnovamento cellulare rigenerante di Miracle Broth™, il potente antirritante che lenisce e energizza l’aspetto della pelle.
SEA SOURCED BEAUTY
With Patrick Ta and Jasmine Tookes
Go behind the scenes at La Mer's annual kelp harvest and discover how to get glowing, luminous skin with global makeup ambassador Patrick Ta.
PER UNA PELLE RADIOSA
SKINCOLOR
ACQUISTA
MIRACOLOSA OGGI COME ALLORA
Discover the legacy of Crème de la Mer's healing moisture
A VINTAGE TOUCH
Dr. Huber's iconic formula in the limited-edition jar featuring one of Crème de la Mer's earliest designs.